Aza Fashions officially launched another offline store in India. It is defined for bringing fashion and luxury under one roof. It houses one of the biggest and best-known online multi-designer stores, offering couture, wedding, pret, and accessory pieces from the country's leading and budding designers. It has recently opened its new exclusive brand store at Banjara Hills, Hyderabad, branching out its beauty, being a purveyor of fashion and luxury to India.
Founded in 2005 by Dr. Alka Nishar, Aza has become a leading fashion authority in India. Aiming to provide an excellent shopping experience that focuses on individual services and customer satisfaction, it accelerates its expansion in "The City of Nawabs" while revealing its beauty and standing uphill firmly in Mumbai and Delhi.
This shop offers an extensive selection of high-end designer clothing, including menswear, womenswear, jewellery, accessories, wedding attire for modern brides and grooms, desk-to-date attire, and celebratory attire—a location with something to meet every occasion. Keeping true to its lineage, Aza Fashions, Hyderabad is tastefully designed with a welcoming atmosphere that is spread over 12,000 square feet across 4 floors, housing an eclectic mix of brands that are designer and heritage forward.
The inauguration of the physical retail store in Hyderabad was recently commemorated by celebrated entrepreneur and philanthropist, Pinky Reddy. Tamannah Bhatia, a well-known celebrity who is recognised for appearing in Tamil, Telugu, and Hindi films and who herself has been Aza's client for years was also present there. "This posh store would be a terrific destination for luxury shopping in Hyderabad and makes luxury fashion more accessible," she says, touching on her experiences with Aza Fashions.
Also read: Tamannah Bhatia’s style-worthy looks
Nupur Kanoi, Mayyur Girotra, Rajat Tangri, Ritika Mirchandani, Adarsh Makharia of OSAA, Sahil Aneja, and Dhruv Vaish were among the celebrated designers who flew down to support the brand. Popular designers from Hyderabad including Anand Kabra and Swapna Anumolu of Mishru, were also present there.
Among the carefully chosen and presented names are Anamika Khanna, Ridhi Mehra, Payal Singhal, Varun Bahl, Gauri & Nainika, Rimple & Harpreet Narula, Niharika Kamani, Rohit Gandhi + Rahul Khanna, Shehla Khan, Surily Goel, and others. In addition to established labels, Aza is committed to discovering and introducing emerging talent from across the country. The Aza store in Hyderabad is ready to contribute to the shopper with an exclusive collection of designer wear, accessories, and jewellery.
As reputable forerunners of luxury retail in India, Aza continues to curate the best in fashion essentials. They offer our customers unique access to spectacular collections of designer wear for every occasion, handmade by the leading global designers from all over our nation. The Hyderabad store is Aza Fashions’ seventh offline outlet, with three each in Mumbai and Delhi, and the brand has plans for continuous online and offline expansion across the country.
The store in Hyderabad has been created in such a way as to provide customers with luxury while also including artistic tastes to appeal to the younger generation and satisfy opulent demands for festive attire and big events. All designer labels provide an offer that appeals to a range of preferences and fashions are welcome at Aza Fashions.
The foremost fashion authority is present online and off. Aza's rapidly expanding luxury e-commerce store, www.azafashions.com was launched in 2015 as a global web platform to allow clients to shop the best of Indian fashion from anywhere in the world. This exclusive multi-designer online store offers a carefully curated selection of high-end clothing and accessories created by more than 1000 of India's most well known and talented designers.